Search
Now showing items 1-4 of 4
The impact of YouTube travel vlogs on destination image and viewer's travel intention : the difference between high and low trip involvement groups
(University of Missouri--Columbia, 2020)
[ACCESS RESTRICTED TO THE UNIVERSITY OF MISSOURI AT REQUEST OF AUTHOR.] Travel related YouTube vlogs have significantly grown in today's tourism industry, creating a new trend among social media users. The purpose of this ...
The effects of source and landmark type on viewers' emotions and message-related outcomes in social media-induced tourism : the moderating role of narcissism and fear of missing out
(University of Missouri--Columbia, 2023)
[EMBARGOED UNTIL 5/1/2024] This study was designed to examine how two key factors for understanding social media-induced tourism--source type as the Instagram user aspect and landmark type as the tourist attraction ...
Exploring special events' potential to promote diversity, equity, and inclusion: a study of salient factors in a local festival during COVID-19
(University of Missouri--Columbia, 2022)
Special events have gained popularity due to their ability to contribute to the sustainability of a destination by promoting the destination image, attracting tourism, driving economic growth, and building cultural capacity. ...
Development of antimicrobial composite materials for food packaging applications
(University of Missouri--Columbia, 2022)
Due to increasing environmental concerns regarding plastic waste, the development of composite film materials from biodegradable polymers and natural food additives is gaining more attention. Over the last few decades, the ...